How does CPA affect the products I feature?
CPA should help you better understand what your readers purchase and which retailers are highest converting. You’ll be able to review purchase data to improve your conversions and earnings over time. We want to empower you to make the best decisions about what to promote.
How do I get strong conversion rates?
Having strong conversions is the result of promoting products and brands your audience wants to buy. This starts by understanding your audience. The transition to CPA is a great time to take stock of your audience trends. Take a look at your google analytics and social engagement data to see what content has been most engaging. This will help you better understand their preferences and what products to promote.
What’s great about CPA is the transparency of the platform will help you merchandise better. You can view conversion data to understand what your audience is clicking and buying. Leverage that data to make strategic decisions about what to promote.
For more best practices of how to increase your followers’ engagement and conversions, read more on our blog.